Commerce Catalyst by AdButler combines 20+ years of battle-tested ad serving infrastructure with a modern experience built specifically for retailers and media networks.
Scale with confidence. Operate with simplicity. Grow without limits.
The Reality
Retailers and media networks don't just need modern interfaces — they need infrastructure that can handle billions of decisions, real-time delivery, and global scale without compromise.
That's where most platforms fall short.
They look new.
But underneath, they lack the depth required to truly scale.
Commerce Catalyst is powered by the same core ad serving engine trusted by global enterprises for over two decades.
Ad decisions every month
Years of proven reliability
Refined over two decades
We didn't replace the foundation.
We built on top of it.
On top of this proven infrastructure, Commerce Catalyst introduces a completely reimagined experience designed specifically for retailers and media networks.
You get the scale of enterprise ad tech — with the usability of a modern platform.
Traditional ad serving workflows were designed for publishers. Commerce Catalyst reshapes that experience.
Audiences, catalogs, and inventory aren't separate systems. They're part of the same data layer — enabling smarter targeting and better performance without stitching systems together.
Enable suppliers of any size to participate in your media network. Commerce Catalyst allows you to launch fully branded self-service portals — no engineering required. Support managed, hybrid, or fully self-service models — all from one platform.
"Capture long-tail budgets without increasing operational overhead."
AI in Commerce Catalyst isn't layered on top of guesswork — it's built on top of infrastructure that already understands delivery, targeting, and optimization at scale.
Generate and adapt assets automatically based on campaign goals and brand guidelines.
Surface insights instantly — no manual report building required.
Optimize campaigns continuously — adjusting bids, pacing, and targeting in real time.
Combine agents into workflows that monitor, decide, and act in real time.
This is automation designed for scale.
Commerce Catalyst enhances your product catalog with AI-driven semantic understanding. Moving beyond keyword matching enables stronger engagement and higher conversion rates.
Make informed decisions backed by real data.
Commerce Catalyst integrates seamlessly with existing demand platforms like Skai, Criteo, and others. At the same time, it enables you to build your own self-service ecosystem — giving you more control and capturing more margin.
You don't have to choose one path. You can support both.
Commerce Catalyst delivers the best of both worlds:
No trade-offs. No compromises.
Launch and grow your media network with a platform that combines proven performance with modern capabilities.
No commitment. No sales pitch. Just a conversation.