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General


General 3 mins Nov 06, 2024
2024 In Review and Looking Forward!

Here's a quick end-of-year synopsis for 2024 from our Head of Product and a look into what's coming in early 2025.

General 5 mins Oct 25, 2024
Holiday Retail Media Strategy: Turn Your Ad Spend into Sales

Maximize holiday sales with a smart retail media strategy. Discover how to convert shoppers with targeted ads, first-party data, and track real-time performance.

General 4 mins Oct 10, 2024
Microsoft PromoteIQ Shutdown: What Does It Mean for Retailers?

The impact of Microsoft’s PromoteIQ shutdown on retailers. Explore how AdButler offers adaptable solutions to optimize ad performance and drive revenue.

General 5 mins Oct 10, 2024
Retail media continues to redefine advertising as we know it

Learn how retail media benefits retailers, brands, and consumers, and see why this $60B market is the future of targeted, data-driven ad campaigns.

General 5 mins Oct 04, 2024
Google’s 2nd Antitrust Trial Battle: This Time Over Ads

Latest on the antitrust trial against Google: DOJ challenges its control over digital advertising. Find out how this could change the future of digital advertising.

General 5 mins Sep 18, 2024
The Importance of Standardized Measurement for In-Store Retail Media

Understand the importance of standardized measurement for in-store retail media placements.


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