AdButler Blog
General 16 mins Mar 31, 2021
Ad Servers vs DSPs, SSPs, DMPs & CDPs: Differences Clarified

What's the difference between an ad server, a DSP, an SSP, and all of the other technology in programmatic advertising? Read on to find out!

AdButler Software Updates Oct 26, 2022
Grab Your Fill Of These New Ad Serving Tricks & Treats 🎃🍬

The spectral spotlight has illuminated some otherworldly announcements in this month's update showcase, including an early access program for an ad network that you won't want to skip out on!

General Sep 21, 2022
The Top 6 Best Ad Management WordPress Plugins of 2022

There are tons of plugins available on the market for monetizing a WordPress website, but which one should you choose? Explore some of the best options for serving ads to your WordPress-hosted content in this curated list.

General Aug 30, 2022
Contextual Advertising: The Complete Guide & Companies List for 2022

Contextual advertising is one of the most beneficial cookieless ad serving techniques of the privacy-first era. Learn about all of the top companies that are developing new contextual advertising platforms and solutions.

AdButler Software Updates Jul 28, 2022
A Sunshine-Filled Ad Serving Update for Summer 😎🏖️

Check out a critical change for Outlook email ads, VAST ad serving, content updates, and more in this summer platform update!

General Jul 25, 2022
Contextual vs Behavioral vs Audience Targeting: A Full Comparison

Contextual and behavioral targeting are two popular methods of serving targeted ads which have been compared to one another ever since the...

General Jul 05, 2022
How Contextual Ad Targeting Works & its Benefits Explained [2022]

Contextual targeting is an advertising technique which aligns the content of a web page with the ads being served to it. Learn more about the benefits of this approach to ad targeting and how to pull it off by using a contextual management platform.

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