Ad Rotation and Unique Delivery in Email Zones

AdButler allows advanced email ad serving options to be enabled at the Zone Level.

Unique Delivery allows the same zone to be placed into a newsletter and ensure that each instance of that zone shows a different ad campaign, while Ad Rotation allows users to see different ads each time they open their email, rotating between available campaigns in that zone.

Enabling Email Ad Rotation:

Step 1:

Using the navigation menu, go to the Publisher > Email Zone and click "Edit Zone Properties" at the top right of the screen.

Step 2:

Place a check in the box labelled "Ad Rotation".

The timer setting allows you to show the same ad to a reader for a specific amount of time whenever they reopen the email. If you want the user to see a new ad every time they open the email, set the timer to 0 minutes.

Enabling Email Unique Delivery

Step 1:

Using the navigation menu, go to the Publisher > Email Zone and click "Edit Zone Properties" at the top right of the screen.

Step 2:

Place a check in the box labelled "Unique Delivery".

Unique Delivery will ensure that if this zone is placed within your newsletter more than once, each instance will show a different campaign.


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