Common Newsletter Email Unique IDs

When serving email ads, an Email User ID macro (EUID) is required for proper functionality. This macro must be provided by your newsletter service and must distribute with a unique ID for each recipient. Our list of known newsletter provider macros are shown below.

List of Known Newsletter EUID macros

MailChimp

*|CAMPAIGN_UID|*-*|UNIQID|*

MailPoet

[subscriber:email][date:d][date:m][date:y][newsletter:number]

Oracle Eloqua

<span class=eloquaemail>EmailAddress</span><span class=CampaignId>CampaignId</span>

SailThrough

{{emailnum}}{{time()}}

Emma

[[__member_id__]][[__mailing_id__]]

SendGrid

-customer_id--date--time--

RealMagnet

message_id

Adestra

$AMF_UNIQUE$

ActiveCampaign

%SUBSCRIBERID%%MESSAGEID%

Please note: Ad items will not rotate properly or track clicks if the EUID is omitted or improperly configured.

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